THE TECH STACK
YOU GET ON DAY ONE.

Tracks your numbers, manages your sales pipeline, and automates contract-to-close — so you always know where you stand and what's next.

From the SISU team — deep lead-conversion analytics. Audits our database daily, flags leads sitting with agents who aren't meeting standards, and upholds those standards automatically.

Where our state contracts live and stay updated — and where you prepare every contract before it goes out the door.

How documents get to clients for signatures — fast, legal, and trackable.

Set up listing instructions for your showings and schedule buyer appointments on other agents' listings — one system for both sides.

Team chat and a direct line to transaction management — questions answered in minutes, not email threads.

Our primary website — shows the world what we do, with hyper-local info. Also runs our PPC ads, converting at roughly 2%.

Builds our Facebook and Instagram ads for lead generation and remarketing — so your name keeps showing up in the right feeds.

Syncs with our MLS to send listing alerts, seller alerts, and market activity reports — automatic nurture that keeps clients engaged for you.

Print materials, flyers, and logo concepts — professional-looking marketing without a design degree.

Up to 300 calls an hour on three simultaneous lines, dropping pre-recorded voicemails on no-answers. Holds all our expired, cancelled, and FSBO data — which dumps straight into Follow Up Boss.

Sends predetermined text campaigns automatically — and when someone replies, AI takes the conversation from there.

Round-robins inbound calls to our builder team and creates the lead in Follow Up Boss automatically. Also rings the admin team for general MLS inquiries.

Our dedicated AI — drafting, analysis, offer prep, and problem-solving on demand for the whole team.

Our primary MLS through the Washington County Board of Realtors — listings, comps, and market data at the source.

Washington County's GIS viewer — parcel and property data before you list, or any time you need to dig deeper on a property.

Built directly into Follow Up Boss — verifies who you're meeting: identity, contact info, and criminal history, before the appointment.

Gmail, Drive, and Calendar — your professional email, shared files, and scheduling, all under the team's roof.

A steady flow of leads from the systems above — plus lead conversion training so you actually close them.

A two-week business accelerator that gets you up to speed on how GENUINE ticks — fast.

Daily roleplays and weekly training on marketing, conversion, market trends, negotiation, and sphere mastery.

We track everything — calls, texts, emails, and what's working. Weekly, monthly, and quarterly sessions with management, plus in-depth goal setting.

Professional headshots, business cards, listing materials, flyers, and shareable personal video content — with a full-time videographer/photographer on staff.

A full-time transaction coordinator, contract and deal support, and company events for your clients — so relationships keep compounding.